When most people think about event drapery, they picture a backdrop. Something attractive behind a stage, head table, or photo opportunity.
At LMD Productions, drapery can play a much bigger role.
With more than three decades of event lighting and drapery experience, the LMD team uses velour to change the way a space looks and feels. Sixteen-foot-high panels can alter the proportions of a room, soften an existing venue, introduce rich color, and create an entirely new environment within a temporary structure.
The result often feels less like décor and more like architecture.
What Velour Brings to Event Design
There is a reason velour makes such a strong statement. Its weight, texture, and depth allow it to have a presence that lighter fabrics simply do not.
Velour can help:
- Define a stage or focal point
- Transform large or visually challenging walls
- Make expansive spaces feel more intimate
- Introduce an event or brand color on a dramatic scale
- Create depth when paired with professional lighting
- Conceal structural or production elements
- Give temporary event spaces a finished, intentional appearance
The fabric itself matters, but how it is used matters even more.
Two Colors. Two Completely Different Stories.
LMD Productions works with an expansive palette, but two signature colors demonstrate just how differently velour can shape an event: rich emerald green and bold cobalt blue.
The material may be similar. The experience it creates is not.
Emerald Green: Bringing the Outdoors In
Emerald green has become a natural fit for weddings and events where the goal is elegant, romantic, and organic.
Its deep color brings warmth into a room while connecting beautifully with florals, greenery, candlelight, and natural materials. For couples who want an indoor or tented celebration to maintain a connection to the surrounding landscape, emerald velour can create that bridge.
An Idaho wedding offered a dramatic example.
The LMD Productions team traveled to the site and spent a full week transforming an outdoor tent amid unpredictable weather conditions. Floor-to-ceiling emerald velour helped turn the temporary structure into an intimate destination with a rich, garden-inspired atmosphere.
The same fabric has created an entirely different experience at The Broadmoor in Colorado Springs, where its color and texture contributed to an elegant, romantic setting within one of Colorado’s landmark event venues.
Different locations. Different events. The same material used with a clear design purpose.
Cobalt Blue: Turning Color Into Brand Identity
Cobalt blue brings a different energy.
Instead of blending into a natural environment, it commands attention. That makes it especially effective for corporate events, branded experiences, sports celebrations, and stages where color needs to communicate identity immediately.
LMD Productions has used its 16-foot cobalt blue velour for events connected to the Denver Broncos, including celebrations at Empower Field at Mile High and team luncheons at Broncos Park Powered by CommonSpirit.
For the luncheons, cobalt blue velour established the foundation of the room. Orange fabric was scalloped across the top and sides, bringing the Broncos’ signature colors together on a large scale.
In front of the drapery, staging and seating created the setting for player discussions and event programming. The result felt completely connected to the organization hosting the event.
That is where drapery moves beyond decoration. Color becomes part of the brand experience.
Designing for the Space, Not Just Decorating It
Before selecting fabric, color, or configuration, LMD Productions looks at what the space needs to accomplish.
Questions might include:
- What should guests feel when they enter?
- Which architectural features should be highlighted or concealed?
- Does the room need to feel warmer or more intimate?
- Is there a stage or focal point that needs greater visual impact?
- Should the design reinforce a wedding palette, event theme, or corporate brand?
- How will lighting interact with the fabric throughout the event?
Those answers influence everything that follows, including fabric selection, height, placement, fullness, shaping, and lighting.
The Real Product Is the Transformation
A 16-foot wall of velour is visually impressive on its own. Its real value comes from what it allows an experienced event designer to do with the room.
For LMD Productions founder and owner Rodd Metcalf, each installation is part of a larger environment. Drapery must work alongside lighting, staging, floral design, furniture, entertainment, and the architecture of the venue.
Sometimes the goal is an intimate wedding reception that feels completely removed from the temporary tent surrounding it.
Other times, the room needs to unmistakably belong to one of the most recognizable sports brands in Colorado.
The approach changes because the objective changes.
More Than a Backdrop
From an outdoor wedding tent in Montana to events at Empower Field at Mile High, velour has given LMD Productions a versatile design tool that can dramatically change a space.
It can make a temporary structure feel permanent. It can give a ballroom more intimacy. It can frame a stage, establish a color story, or turn an organization’s brand palette into part of the physical environment.
Most importantly, it gives LMD Productions another way to build an event around the experience guests are meant to have.
The fabric may be the element everyone sees. The intention behind it is what makes the transformation work.
